Principal Product Marketing Specialist, Safety

Principal Product Marketing Specialist, Safety

Title: Principal Product Marketing Specialist, Safety
Location: TX-Houston
Invensys Operations Management is a global technology, software and consulting organization leading significant change in process manufacturing, plant optimization, business operations and enterprise performance. We do this by helping our customers to take advantage of manufacturing and business operations. Our solutions help to automate plants and facilities and allow a wide range of personnel to receive and respond to changes in conditions more quickly and effectively, and thereby keep their operations running efficiently and safely. Primary customer industries include Refining and Petrochemicals, Upstream Oil and Gas, Pharmaceuticals and Fine Chemicals, and Power and Utilities. Our market-leading solutions include Foxboro® field devices and control systems, Triconex® safety systems, SimSci-EsscorT simulation and optimization applications and Avantis® enterprise asset management. Wonderware® software transforms data into vital plant information to enable our customers to keep their operations synchronized with their business objectives. Our Eurotherm® portfolio of products provides control and automation solutions to help customers to meet statutory regulations, and IMServ® carbon and energy solutions improve energy efficiency, cut costs and help to make businesses sustainable. Tying these systems and solutions together is the InFusionT system, the world's first truly open enterprise system.


1102584 Principal Product Marketing Specialist, Safety
This position focuses on outbound marketing activities with emphasis on Safety products within the Control & Safety group. The group's role is the commercialization of Control & Safety offerings, primarily Foxboro DCS, and Triconex brands and related Services.

Responsibilities
The incumbent will interact with other Product Management resources, regional marketing, Sales and other functions to:
* Plan, develops and implements marketing plans and activities including identification of market, estimates of sales volume and profits, and pricing and margin strategies/goals for specific product (lines) to establish, enhance or distinguish product placement within the competitive arena.
* Collaborates with a variety of functional areas to develop and provide product/program definitions responsive to customer needs and market opportunities.
* Develops business plans and product positioning in the marketplace.
* Provides pre- and post-sale marketing support to direct and indirect sales channels as appropriate.
* In conjunction with Product Management, oversees market research, monitors competitive activity, trends and selling strategies and identifies customer needs.
* Supports Product Management to develop new products or enhance existing product(s) or product line(s) based on internal and external needs and capabilities, including market size, user needs and available technology.
* Prepares and guides objectives and schedules for the development and marketing for all phases of the product/program, including new product introduction, to ensure maximum penetration of market segment.
* Plan, prioritize and produce supporting collateral, sales support tools and demos
* Coordinate, produce, and participate in all aspects of Product introductions
* Prepare and deliver internal and external webinars
* Develop and implement website content
* May coordinate technical assistance on all assigned products, systems, and services.
* Makes presentations/demonstrations to sales personnel and customers that highlight features, benefits, and the application of the product(s).
* Documents and disseminates appropriate product and service application information.
* Supports Product Management in qualifying customer defined application with respect to assigned products and services. Initiate document requests incorporating new product data; monitors approved documentation to assure consistency of product intent vs. design trade-offs. Ensures documentation contains the necessary technical and strategic detail to facilitate introduction plans.
* Works closely with Communications and Sales personnel to ensure timely and effective development, production and use of sales plans, product promotions, press releases and technical literature.
* Audit the success of new product introductions; facilitate enhancement programs, as required.
* Recommends customs, when required, and pursues pricing and documentation.
* Conduct sales training and participate in trade shows.
Education:

Bachelor's Degree or equivalent market experience. Post-graduate coursework may be desirable.

Experience:

Typically requires a minimum of 9 years of related experience.




Invensys is an Equal Opportunity and Affirmative Action Employer.


As part of our team, you'll build a strong career with a collaborative, knowledgeable team of people. We'll challenge you to think differently to achieve your goals. You'll have easy access to senior management, leading thinkers, and colleagues around the world.
In addition to competitive salaries and inclusive benefits, we offer global career opportunities and travel to new places to inspire fresh, new thinking. We believe in rewarding and recognizing risk-taking and creativity. We also promote a healthy work-life balance as essential for your personal growth.